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            <div class="news-title">蜻蜓飞青蛙跳，刷脸支付时代已来到</div>
            <div class="news-time">2019-09-18</div>
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                <p class="font-bold">一、刷脸支付元年来临</p>
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                <p>2019年被认为是刷脸支付元年，支付宝、微信、银联等纷纷入局！</p>
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                <p>早在2015年汉诺威电子展，阿里巴巴集团创始人马云就现场演示了刷脸支付，这是刷脸支付的“首次亮相”。</p>
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                <p>2017年9月支付宝的刷脸支付开始在杭州肯德基KPRO餐厅试点。</p>
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                <p>2018年支付宝、微信和银联相继推出了自家的刷脸支付解决方案。微信在深圳、南京等地超市部署微信刷脸支付终端，银联在北京、上海等地部分商户实施银联刷脸支付方案。</p>
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                <p>2018年12月13日，支付宝发布桌面型刷脸支付设备“蜻蜓”，正式开启“刷脸支付”线下商业应用时代。</p>
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                    <p>▲微信刷脸支付设备“蜻蜓”</p>
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                <p>老对手微信支付也随后布局，2019年3月19日，2019微信支付合作伙伴大会在广州召开，会上，微信的刷脸支付设备“青蛙”正式上线。售价与支付宝看齐，并表示全国几百家商户已落地。据悉，两家巨头还将斥百亿巨资做市场补贴，助力刷脸支付落地终端。</p>
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                    <p>▲微信刷脸支付设备“蜻蜓”</p>
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                <p class="font-bold">二、刷脸支付助力智慧零售</p>
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                <p>纵观当前，科技圈和创投圈最火热的话题几乎都来源于5G和AI两个热门领域。有业内人士表示5G与AI看似相对独立，实则相辅相成，智慧城市、无人驾驶、智慧零售都将受益于5G+AI的双核驱动。其中智慧零售领域内的刷脸支付最近热度飙升，有望成为5G+AI催化下最快落地的应用场景。</p>
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                <p>支付宝的“蜻蜓”和微信支付的“青蛙”都是采取开放的合作模式，平台提供支付底层技术的模式，即提供支付的SDK。个性应用、硬件设备则由生态伙伴完成。<span class="font-bold">在落地终端方面，则主要通过与服务商合作，由服务商发展代理的方式实施。</span>四川创爱智付科技有限责任公司就是微信与支付宝官方合作伙伴之一，<span class="font-bold">爱智付</span>融合支付、新零售、区块链等技术，在<span class="font-bold">全国范围内大力发展合伙人，力争成为中国刷脸支付推广平台领导者！</span></p>
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                <p class="font-bold">三、刷脸支付隐藏万亿级巨大市场</p>
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                <p>刷脸支付不仅是一种支付手段，更是一个基于刷脸的应用平台，它的意义完全不逊色于10年前移动支付的诞生，无论是对商家还是消费者而言，刷脸支付都是一种双赢。</p>
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                <p>对消费者而言，在线下购物消费时经常会遇到忘带钱包，手机没电、信号不好等情况。通过刷脸支付则能完美解决这样的问题，无论是购物还是享受服务，只要刷个脸就可以付钱了。</p>
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                <p>对于商家而言，刷脸支付也是一个福音。不仅可以减轻商家的人力成本，同时可以有效缓解高峰时段排队结账的现象，提高支付效率。除了以上，刷脸支付也适用在当下如何利用会员机制盘活老客户的竞争中。面对这部分需求，传统的会员卡已经很难满足商户的需求，而会员刷脸支付则抓住了这波市场新红利。</p>
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                <p>在支付宝和微信支付的大力推广下，刷脸支付已逐渐成为移动支付行业新的重要增长点。统计显示，未来几年人脸识别市场规模将保持年均20%左右的高速增长，到2022年，全球人脸识别市场规模将达75.95亿美元。</p>
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                <p>随着5G和AI的深度结合，2019年将提速进入刷脸支付时代，消费者、商家、服务商都将享受这波行业红利，实现多方共赢。</p>
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